ASICS GEL-Kinetic Fluent gets a balletic redesign from SHUSHU/TONG

SHUSHU/TONG, founded in Shanghai by designers Li Shushu and Jiang Tong, has been a prominent name in global fashion for several years thanks to its recognizable approach to femininity. Their style is a blend of delicacy, irony, and dramatic romance, where bows, lace, and soft silhouettes don't conceal strength, but rather emphasize it. This is why the brand has become a key exponent of the balletcore trend - a movement that combines the aesthetics of ballet, delicate fabrics, and graceful forms with contemporary urban style.

Balletcore became the "bridge" that connected the world of ASICS technical engineering with the emotional visual language of SHUSHU/TONG. The GEL-Kinetic Fluent, a model created as a high-tech runner with an aggressive silhouette and expressive outsole, is transformed into something almost theatrical in the designers' hands. The new mule format further distances the shoe from its athletic roots, offering a completely new wearing experience where comfort and style interact in a new way.

This move also reflects a broader industry phenomenon: sportswear brands are no longer simply experimenting with fashion, but openly creating it. While such projects once seemed like random collaborations, fashion houses are increasingly choosing technical silhouettes as the basis for conceptual footwear. SHUSHU/TONG doesn't repeat an established formula, but rather develops it, emphasizing even greater femininity and transformation.

In this context, the new interpretation of the GEL-Kinetic Fluent becomes more than just a shoe, but a visual manifesto: a true blend of elegance and engineering, softness and strength. The pair operates simultaneously on two levels – as a fashion statement and as a provocative reimagining of what a modern performance silhouette can be.